Each beautiful Moroccan Berber rug that you see on our site has been hand selected. All of the rugs exemplify high-quality craftsmanship. As you browse through the collection we have to offer, you’ll have the opportunity to appreciate the diverse designs and patterns that are featured in these hand woven treasures created by the Beni Ourain tribe. Many of the designs you see today are traditional designs that have been passed down from weaver to weaver as each generation continues making these exquisite masterpieces. The artists who have meticulously made these rugs live in the Atlas Mountains. The wool that was used to make each Berber rug that you see on our site came from sheep that also live in the Atlas mountain area. Continuing in the tradition of their ancestors, the crafts-people within the Berber Tribes consistently strive to create enduring, high-quality rugs that can proudly be passed from one generation to the next.

Originally, these simplistic rugs were made for utilitarian purposes. They were used as bed coverings and sleeping mats. Some were even used as saddle blankets. They became popular as a functional and decorative part of home décor when mid-century designers began using them as a complementary feature to their sophisticated, sleek furniture designs. Today, the neutral shades of these rugs, combined with the timeless pattern configurations incorporated into the design, make them ideally compatible with today’s home design styles.

Berber rugs can be incorporated into modern, contemporary, transitional and traditional decors. Their neutral colouring and size options increase their flexibility. Some Moroccan Berber rugs feature designs and shapes that are created by intertwining wool that has been dyed naturally to make it a darker and more distinguishable part of the overall design. There’s an abundance of ways to include a Moroccan Berber rug in your home design scheme. As a way of honouring their original purpose, you can use one of these exquisite rugs as a bed covering. To enjoy a luxury that was completely unknown to the original creators of Berber rugs, you can place one of these immensely soft rugs beside of your bed. Not only will the rug enhance the beauty of your bedroom, it will enable you to start each day with a moment of self-pampering when you step onto this luxuriously soft rug.

A Berber rug is an attractive addition to a living area. It can be tossed across an ottoman, draped over a chair or placed across the back of a sofa. A large rug can be used to unify a furniture grouping. The subtly colourful rug designs are ideal for most rooms in your home.  Depending on the design pattern you choose, these rugs can bring an element of serenity to a room, add visual liveliness to your design scheme, or become a conversational, artistic statement piece in the room. Whether placed on the floor or used as a wall hanging, the texture, colour and design of these rugs have a positive impact on the overall atmosphere of the room.

Berber rugs add both physical warmth and visual softness to a room. When you include a unique, meticulously-crafted Moroccan rug in your home, you are displaying your appreciation for the intense craftsmanship involved in creating the product, the talent of the artisan and a respect for the generations passed who shared their knowledge and abilities so that future generations could proudly continue creating these beautiful, functional works of art. Call us today to arrange your viewing of our wide range of genuine Beni Ourain rugs.